Brands We Hate... and Love

A recent online survey by marketing agency Joshua shows that Pot Noodle tops their list of brands we love to hate.

The survey of almost 3,000 UK consumers places Pot Noodle top ahead of shopping channel QVC. McDonald's came in fourth place. Interestingly, newspapers The Star and The Sun came eighth and tenth respectively.

Search engine Google led the most-loved brands, with Tesco and Nokia coming second and third. Ebay jumped in at number four in the list of favourites.

Here they are:

Top 10 hated
1 Pot Noodle 20.6%
2 QVC 19.2%
3 Novon 15.2%
4 McDonald's 14.8%
5 Tiny 14.7%
6 Fiat 13.6%
7 3 13.4%
8 The Star 13.4%
9 Sunny Delight 12.9%
10 The Sun 12.9%

Top 10 loved
1 Google 31.6%
2 Tesco 28.6%
3 Nokia 21.9%
4 eBay 19.2%
5 Persil 18%
6 Dell 17.4%
7 Coca-Cola 16.9%
8 Debenhams 15.5%
9 British Airways 15.3%
10 BBC One 15.2%

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